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How are you crossing the chasm with your clients?
Today I want to explain to you the difference between the early adopters, the innovators, the early majority, late majority and the laggards in your real estate business. So you’re probably wondering what am I
Confirm and verify with a buyer agency agreement
Gaining a new client, whether they’re a buyer or seller is all about timing. When people say they don’t trust real estate agents, which is two thirds of the general public, it’s generally because agents
Marketing and lead generation in your business
Today, I want to talk to you about the lead generation in your real estate agent business. I’ve often quoted myself saying, “without lead generation and without being able to attract your dream clients on
Earn more business by building relationships
Today I want to share with you the importance of understanding who your dream client really is and why marketing yourself to align with your dream client is significant. I’m getting ready to put a beautiful
How gold medals and German shepherds play a role in real estate
Today I want to talk to you about gold medals and German shepherds. You may be asking yourself, what does that mean? Well, I am breaking down how people are motivated and specifically what motivates
How capturing leads is similar to fly fishing
Aside from acquiring new clients, I emphasize a lot on lead generation and target marketing because it allows you to grasp a better understanding of your dream client. Over the weekend I went fly fishing
A new way to play the real estate agent game
I’ve talked to a lot of agents, business owners, entrepreneurs, and a lot of people in the digital marketing world and although there may not be many answers yet, the one thing we do know
How I’ve leveraged to earn new clients without spending a penny
I know we are all experiencing abnormal and unprecedented times, but let me tell you a story about my market and how my community has been impacted. In my market, our primarily clients are affluent
How you can stay connected with your clients through emails
I’ve been getting up really early and I’ve been working hard these past two weeks. We’ve been in quarantine for 32 days give or take. During this crisis and all the Corona virus craziness, I
Birds of a feather flock together
I’m writing a new book called the niche marketing framework for real estate agents! It’s unfortunate that the Corona virus has caused us to be sequestered in our homes, but it has also given me
Why incorporating storytelling into your marketing gives you an advantage
I was having coffee this morning and I was reading this catalog that I got from Yeti. Storytelling is a big part of marketing. We have to do marketing so we can attract the dream
What my quarantine day looks like
I’ve shared the basic blueprint of what I have done to be successful and the things you should be doing during quarantine, but you may wonder what my actual day consists of. What’s my schedule like?
Have you googled yourself lately?
I just wanted to start out by saying Happy Easter and Passover! Although it snowed last Sunday here in Colorado, I still enjoyed the wonderful spring day by going Nordic skiing with my wife and
Serve yourself and your community
I know it doesn’t seem like it now, but there will be light shining through at the end of the tunnel soon. It’s normal to be worried and concerned, which is why I want you
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