Prospective Clients Pick You Like They Pick Out Their Cars
Are you a cool car, but don’t have good gas mileage or safety features? What exactly do I mean by this? Think about when you purchase a car. Lots of people will like a vehicle because it looks good or cool. Then they’ll talk to the car salesman and they’ll justify that the car is […]
Chris Kopf Real Estate Hacks
Are you stuck? Not really know where to start? Well, you found the right blog! Creating and repurposing content for your Real Estate Agent Business does not have to be complicated. I have found many efficient ways to do this and made it easy for myself. I thought I would share some of the things […]
From Duct Tape To Rave Reviews
I’ve had duct tape on my thumb the last couple days….and it may lead to some rave reviews! Why’s that? Let’s find out – One of the things that’s super important for us as real estate agents is always going above and beyond for clients and doing the extra things. Possibly things that your peers might […]
Crafting YOUR Unique Story
Do you think talking about your struggles if off-putting to potential clients? Or do you believe it might actually HELP you? Let me explain… I do this event in Dallas every year and I have done so for 11 years now. And every year, I tell my story of how I got to where I […]
Using Integration Marketing to Create Win-Win Situations
Integration Marketing… what does that even mean?!? I read a book recently called Integration Marketing by Mark Joyner and while it was more focused on digital products, it confirmed some ideas I have about our real estate business too! Just like any business, as a real estate agent you want to grow bigger. You want […]
Do More This Year Than Last Year!
Are you proud of where you are in your real estate business right now? Are you proud of what you’ve accomplished in 2019? Or are you reflecting on the last year in your business and only seeing things you didn’t manage to do. Is that all you’ve got? I think you can do MORE in […]
Be Like The Cowardly Lion Of Courage!
Are you at a standstill in your real estate agent business? Were you successful, but not anymore? Are you a brand-new real estate agent and not sure how to market yourself? Well, I have the answers. And that’s the courage to differentiate yourself. If you don’t do things that are different from the rest of the […]
Are Your Potential Clients Just Skimming Past Your Online Presence?
I hope you aren’t posting pics of your food all over your Facebook page…. I’ve talked to many real estate agents about their business and they talk about how they’re doing all these great things. I challenged them to take a look at their digital footprint and if they’re unique. Unfortunately, the do it yourself […]
Uh Oh – Are You Sledding Down The Wrong Hill?
The other day I spoke to another agent and we discussed what other agents do in their business and their marketing. He explained to me that he was overwhelmed with all the platforms and the technology. It was a hurdle for him to be able to use all these platforms efficiently and effectively. He was frozen. And decided […]
Are You Providing A Rock-Climbing Experience?
I was in downtown Denver the other day and I went to the REI store for the first time there. I felt like a kid in a candy shop because it’s a great structured building. They have a climbing wall in the main room that goes 3 or 4 floors up. I think it’s like five bucks […]