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Win More Listings While Saving Time – A step‑by‑step marketing playbook you can swipe from my own Coldwell Banker business
Running a thriving real estate practice isn’t about having the most hours in the day—it’s about spending the hours you do have on the right systems. After 10 + years in the top 1 % of Coldwell Banker agents, I’ve learned
How I Attracted a $16.6M Listing—and How You Can Win Your Dream Clients Too
Do you want more dream clients and more listings? It starts with mastering marketing—not just mastering real estate. Hi, I’m Chris Kopf, a Coldwell Banker agent just like you. I’m honored to be among the top
How to Attract Your Dream Clients Fast: The 3-Step System That Works
Hi, I’m Chris Kopf, a Coldwell Banker real estate agent—and just like you, I know the importance of consistently attracting the right clients. After more than a decade in the top 1% of Coldwell Banker agents nationwide,
From Chasing Leads to Attracting Dream Clients: How to Build Trust and Authority in Your Niche Market
I want to share a key strategy that has helped me consistently rank among the top 1% of Coldwell Banker agents for over a decade—even in a very small market. If you’re tired of chasing
Build Unshakable Trust to Attract Your Dream Clients in Real Estate
Hey, I’m Chris Kopf, a fellow Coldwell Banker agent—and if there’s one thing I’ve learned from spending over a decade in the top 1% of agents nationwide, it’s this: the cornerstone of success in real estate
One-to-One Versus One-to-Many Marketing
Cold calling is a shotgun approach, where you’re trying to get just one client. This is a huge waist of time and there’s a better way. The internet allows us to scale up and target a whole group of our dream clients.
Why Having a Broad Market is Hurting Your Real Estate Agent Business
How Can I Help You With Your Real Estate Agent Marketing?
No Systems? No Success!
Repeatable systems not only save me time, but they save me the energy and stress that it causes me to have to clean up my mess.
4 Things Hurting Your Reputation as a Real Estate Agent
When I look back at my business, there are a lot of things that I started doing early on that led to my quick success and that continues to drive my reputation and therefore my success year after year.
Time Prioritization: A Note From a Top Performing Agent
Marketing yourself and showcasing your unique skills and passions is vital to becoming a top-performing agent. However, this can be difficult to do when you spend most of your day being very reactive to real estate related events.
Best Practices For Real Estate Agents
To demonstrate your level of expertise and authority to your prospective dream clients in your target market area, you need them to know, like and trust you both online and off.
How Great Real Estate Agents Sell Lifestyles
Do you want to work in the luxury market for buyers who love gated communities, or maybe you prefer first-time homebuyers who care more about extracurricular activities and school districts? Regardless of which you choose, you need to focus on the reasons people want to live in your target market.
Being a Buyer’s Agent in a Post-COVID World
In the post-COVID world, it’s been a seller’s market. As a buyer’s agent, I get the question all the time… What is this going to take? What do I need to do? What’s fair and reasonable here? This can be difficult to navigate.
Challenges in a Real Estate Contract
Do your best every day and then you can better serve your clients based on the lessons you learn along the way
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