The Best Hook for Your Real Estate Agent Business

Chris Kopf Holding Trout

Just like with fishing, we need to create hooks to lure in clients. These hooks need to be the perfect “bait” for our dream customers and they need to demonstrate our level of expertise and authority for our market.

The Secret to a Sustainable Real Estate Agent Business

Real Estate Key Exchange

What’s the difference between a top producing agent and someone who’s struggling and feels like they’re on a roller coaster? I spoke the other day with a client of mine, he has a friend who’s a real estate agent and has been for a couple of years but hasn’t found consistent success. My client was […]

How to Bring Value to Your Clients and Why it Matters

Real Estate Agent Client Funnel

Let’s talk about lead nurturing. And more specifically, let’s talk about the intangibles… some of the things that are sort of expected or understood, but not often talked about. Part of the success of my business (aside from being very detail-oriented of course) is that I try my hardest to serve my clients at the highest level. You’ve probably heard me say that before but hold on a second because this is important. And I’ll tell you why.

How are you focusing on the hard stuff as a realtor?

Are you doing the hard tasks to stand out in your niche market? As we enter the holidays and the new year, I’m working hard to meet my goals that I set as a realtor. We got about three or four inches of snow last night, so I’m skinning up the mountain this morning. Similar […]

Are you prepared for the unexpected?

Are you prepared for the unexpected? We just had a snow storm come through this weekend here in Colorado and we are all grateful. We definitely needed the moisture.There have been a few forest fires that have broken out across the state that no one was expecting this late in the fall. There are a […]

The Internet isn’t just a luxury, it’s a utility

I hope you had a good father’s day and spent some quality time with your family, whether that was through zoom, or enjoying the summer weather. I went on a fishing trip with my brother and nephew, which was spectacular. While we were on the river in the Rocky Mountains, I was able to do a […]

Stay healthy and remember the internet is your friend

The internet. Is that a convenience or a luxury? It’s a utility in our real estate agent business. Today I want to talk to you about your real estate agent business and how important the internet can be, especially in light of this Coronavirus and all the things that are going on. Real estate agents who have […]

Keep it Simple

Have you taken the steps to simplify your real estate business?  Time is everything. If you look around and see what’s going on in the world, it only reinforces that we should value the time we have and use it to our advantage. When I wake up in the morning, I like to approach my day with […]

Building an online presence

I know some real estate agents that don’t think they need a digital presence.  I ask them the question, well, if you’re going to go watch a movie do you watch the trailer first?  The same exact thing is happening with our buyers and sellers. Potential clients want a sneak peak of real estate agents […]

Be a specialist not a generalist

Do the Dream Client Exercise in Your Market

Do you want to find more ways to be more efficient with your time? Today I want to focus on being a specialist rather than a generalist. I spent the majority of my career in technology sales and sales management. While I was working at a company called linear, my sales manager asked me where I had […]