Go above and beyond

Dealing With Conflict in a Client Situation

Today we’re going to talk about the importance of working with co-op agents in your real estate market. Not only do I emphasize how its crucial to attract affluent clients that want to work with you in your market, but I’m also addressing how it’s crucial to attract top agents in your MLS market to work with […]

Building an online presence

I know some real estate agents that don’t think they need a digital presence.  I ask them the question, well, if you’re going to go watch a movie do you watch the trailer first?  The same exact thing is happening with our buyers and sellers. Potential clients want a sneak peak of real estate agents […]

Why a market report is a good marketing strategy

What’s a market report? Why is a market report important to my marketing tactics and real estate business? Today I want to talk to you about my market report and how it’s been very beneficial in my real estate business and the things that you can be doing in your market! Early on in my career […]

Be a specialist not a generalist

Do the Dream Client Exercise in Your Market

Do you want to find more ways to be more efficient with your time? Today I want to focus on being a specialist rather than a generalist. I spent the majority of my career in technology sales and sales management. While I was working at a company called linear, my sales manager asked me where I had […]

Fight Like Rocky

Before I tell you how to fight like rocky I want to tell you about my dinner the other night and attracting your dream clients. So the other night I had dinner with a dream client. They have kids that are in their teenage years. They’re a nice couple from Texas. We aligned with many […]

Chris Kopf Real Estate Hacks

Are you stuck? Not really know where to start? Well, you found the right blog! Creating and repurposing content for your Real Estate Agent Business does not have to be complicated. I have found many efficient ways to do this and made it easy for myself. I thought I would share some of the things […]

STOP Soliciting; START Publishing Premium Content

I’ve had many people that have asked me why I don’t believe in soliciting and cold calling and what I do to make myself successful. I’ve noticed the reason most people don’t like soliciting is because it feels creepy or salesy. Cold calling can be a pain too because you can’t read their body language and […]

Creating Premium Content About Top Schools in Your Market

Creating Premium Content on Top Schools in Your Market

Creating premium content that provides information on top schools in your luxury market is one of the best ways to get your affluent clients attention! So, are you publishing content about private schools in your area to serve your clients at the highest level and demonstrate your knowledge and expertise? If your answer is no, that needs […]

Things You HAVE To Do Vs. Things You GET To Do

Sometimes a change in attitude is all you need to turn a frustrating or annoying situation into a really gratifying one! I live in a mountain town in Colorado called Crested Butte and so we get quite a bit of snow. It snowed recently and it’s looking like it’ll snow again soon. Living in a snowy mountain town means […]

Serving Your Clients Upfront

Serving Your Clients Upfront

You can’t be a real estate agent if you don’t have clients. Are you serving your clients upfront so that you actually get to be a real estate agent? What I mean by this is, are you creating premium content that earns credibility, trust and authority in your market upfront? Or are you just hoping […]