Looking at your target market geographically
How are you going to determine your target market area and where you did business? I think this is one of the core fundamentals in real estate and it is something that can determine your success or your failure in real estate. I speak to a lot of agents who are located in metropolitan areas and […]
Confirm and verify with a buyer agency agreement
Gaining a new client, whether they’re a buyer or seller is all about timing. When people say they don’t trust real estate agents, which is two thirds of the general public, it’s generally because agents can be too pushy.I wrestled in high school and there was an illegal move called a full Nelson, which made […]
A new way to play the real estate agent game
I’ve talked to a lot of agents, business owners, entrepreneurs, and a lot of people in the digital marketing world and although there may not be many answers yet, the one thing we do know is that the rules are changing. Even after we have found a vaccine, things will never be the same and there’s […]
Birds of a feather flock together
I’m writing a new book called the niche marketing framework for real estate agents! It’s unfortunate that the Corona virus has caused us to be sequestered in our homes, but it has also given me an opportunity to work on my business and to work on this book. Hopefully in the next month or two […]
How the web is keeping us connected
What have you been doing to keep busy during your self isolation? I know I’ve been taking this time to catch up on some books, trying different workouts and staying in touch with my family from a far. What do all these activities have in common? The internet. Although I prefer a hard cover book, […]
A positive outlook on COVID-19
How has this virus impacted the real estate market in your area? I know my market is suffering and enduring the repercussions of COVID-19 and I bet yours is too. So I’ll make a couple of predictions. I think it has only just begun and is going to continue to go down. Although this is […]
Stay healthy and remember the internet is your friend
The internet. Is that a convenience or a luxury? It’s a utility in our real estate agent business. Today I want to talk to you about your real estate agent business and how important the internet can be, especially in light of this Coronavirus and all the things that are going on. Real estate agents who have […]
Building an online presence
I know some real estate agents that don’t think they need a digital presence. I ask them the question, well, if you’re going to go watch a movie do you watch the trailer first? The same exact thing is happening with our buyers and sellers. Potential clients want a sneak peak of real estate agents […]
Why a market report is a good marketing strategy
What’s a market report? Why is a market report important to my marketing tactics and real estate business? Today I want to talk to you about my market report and how it’s been very beneficial in my real estate business and the things that you can be doing in your market! Early on in my career […]
Be a specialist not a generalist
Do you want to find more ways to be more efficient with your time? Today I want to focus on being a specialist rather than a generalist. I spent the majority of my career in technology sales and sales management. While I was working at a company called linear, my sales manager asked me where I had […]