The Core Of Your Business

Without leads and clients, nothing else matters. Lead generation and lead conversion are the blood of our business. You need to have consistent lead generation and I believe soliciting and outbound cold calling is not going to get you that. I recommend publishing premium content and showing up in your market offline and online as an expert, authority and […]

Outbound Soliciting Isn’t the Best Way to Generate Leads

If you think the only way to generate leads is outbound soliciting you are totally wrong. I don’t believe that cold calling for two or three hours in an afternoon is sustainable on an ongoing basis. If you want to be successful you need to actually be generating business and serving your clients. You can’t […]

How to Create Trust AND Generate Leads at the Same Time

How many times have you heard someone say they don’t trust real estate agents? NAR stats show that 67% of the general population does not trust us as real estate agents. . You need to learn how you can create content that’s going to endear you to your dream clients and build that competence and […]