A positive outlook on COVID-19

How has this virus impacted the real estate market in your area? I know my market is suffering and enduring the repercussions of COVID-19 and I bet yours is too. So I’ll make a couple of predictions. I think it has only just begun and is going to continue to go down. Although this is […]

A global pandemic in the eyes of realtors

What are the things that you can be doing in your real estate agent business given this crazy coronavirus situation? I hope that you’re safe, healthy, you’re self isolating with your family, and I hope everything is okay in your world. This is a very, very tough time. I’m not certain I have all the answers and […]

Stay healthy and remember the internet is your friend

The internet. Is that a convenience or a luxury? It’s a utility in our real estate agent business. Today I want to talk to you about your real estate agent business and how important the internet can be, especially in light of this Coronavirus and all the things that are going on. Real estate agents who have […]

Have you taken the first step?

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How are you helping your clients take their first step? It’s important to give your clients a little push or lend them a hand when they are on the fence. Like I always say, if you wait for all the lights to turn green, you’ll never leave the driveway.  For instance, I’ve had a client that […]

Be a specialist not a generalist

Do the Dream Client Exercise in Your Market

Do you want to find more ways to be more efficient with your time? Today I want to focus on being a specialist rather than a generalist. I spent the majority of my career in technology sales and sales management. While I was working at a company called linear, my sales manager asked me where I had […]

Fight Like Rocky

Before I tell you how to fight like rocky I want to tell you about my dinner the other night and attracting your dream clients. So the other night I had dinner with a dream client. They have kids that are in their teenage years. They’re a nice couple from Texas. We aligned with many […]

Prospective Clients Pick You Like They Pick Out Their Cars

Are you a cool car, but don’t have good gas mileage or safety features? What exactly do I mean by this? Think about when you purchase a car. Lots of people will like a vehicle because it looks good or cool. Then they’ll talk to the car salesman and they’ll justify that the car is […]

Using Integration Marketing to Create Win-Win Situations

Integration Marketing… what does that even mean?!? I read a book recently called Integration Marketing by Mark Joyner and while it was more focused on digital products, it confirmed some ideas I have about our real estate business too! Just like any business, as a real estate agent you want to grow bigger. You want […]

Are You Getting Your Real Estate Business in Shape in 2020?

Have you ever thought about treating your real estate business like a workout? Rule #1 of a good workout is… DON’T QUIT WHEN THINGS GET HARD! I’ve been riding my Peloton bike a lot (and doing lots of other workouts) because I like being in shape and it’s something I want to improve in 2020 […]

Be Like The Cowardly Lion Of Courage!

Are you at a standstill in your real estate agent business? Were you successful, but not anymore? Are you a brand-new real estate agent and not sure how to market yourself?  Well, I have the answers. And that’s the courage to differentiate yourself. If you don’t do things that are different from the rest of the […]