A new way to play the real estate agent game

I’ve talked to a lot of agents, business owners, entrepreneurs, and a lot of people in the digital marketing world and although there may not be many answers yet, the one thing we do know is that the rules are changing. Even after we have found a vaccine, things will never be the same and there’s […]

Birds of a feather flock together

I’m writing a new book called the niche marketing framework for real estate agents! It’s unfortunate that the Corona virus has caused us to be sequestered in our homes, but it has also given me an opportunity to work on my business and to work on this book. Hopefully in the next month or two […]

Why incorporating storytelling into your marketing gives you an advantage

I was having coffee this morning and I was reading this catalog that I got from Yeti. Storytelling is a big part of marketing. We have to do marketing so we can attract the dream clients that we want to do business with. Storytelling is a part of that marketing journey and that marketing process […]

Have you googled yourself lately?

I just wanted to start out by saying Happy Easter and Passover! Although it snowed last Sunday here in Colorado, I still enjoyed the wonderful spring day by going Nordic skiing with my wife and zooming an Easter service in the morning. I hope you did something exciting as well, whether that was doing something […]

Bring your clients peace of mind

As we enter week three of self isolation, the reality of this virus is beginning to set in. I know that my vision of how to proceed and approach this crisis has been a little foggy, but it’s critical to stay positive and keep an optimistic mindset.  My wife used to work in cardiac rehab […]

A global pandemic in the eyes of realtors

What are the things that you can be doing in your real estate agent business given this crazy coronavirus situation? I hope that you’re safe, healthy, you’re self isolating with your family, and I hope everything is okay in your world. This is a very, very tough time. I’m not certain I have all the answers and […]

Stay healthy and remember the internet is your friend

The internet. Is that a convenience or a luxury? It’s a utility in our real estate agent business. Today I want to talk to you about your real estate agent business and how important the internet can be, especially in light of this Coronavirus and all the things that are going on. Real estate agents who have […]

Keep it Simple

Have you taken the steps to simplify your real estate business?  Time is everything. If you look around and see what’s going on in the world, it only reinforces that we should value the time we have and use it to our advantage. When I wake up in the morning, I like to approach my day with […]

Building an online presence

I know some real estate agents that don’t think they need a digital presence.  I ask them the question, well, if you’re going to go watch a movie do you watch the trailer first?  The same exact thing is happening with our buyers and sellers. Potential clients want a sneak peak of real estate agents […]

What We Have Control Over As Real Estate Agents

Why should people pick YOU as their real estate agent? What are you doing to consistently deliver value to your clients? Can they trust you? So, I met with a prospective seller recently and we talked about the timing of selling their home, the price point and the things that were going on in their lives. When […]