Your guide to real estate blogging

You may be asking yourself, what is hyper-local content and how can I have hyper-local content of my own? Well, I’m going to share some of the principles that are the foundation for creating hyper-local content. They are going to help you to create the ideas and the local content that you can use in your […]

How are you going to market yourself differently?

Lately, the market has been maintaining price points and transactions, but it seems like with inventory levels reduced, there’s a lot of interest in the listings, which means there are good opportunities for us as agents. Think about the things that you’re doing now, and the things you can be doing once COVID-19 has fizzled out. […]

What makes your town a niche market?

What is niche marketing for real estate agents? Well, It’s really focusing on the who, the where, and the what. Lately, I’ve been spending quite a bit of time writing and thinking about my business and some of the things that have helped me to be successful. I’ve been trying to peel back that onion, so […]

Using Integration Marketing to Create Win-Win Situations

Integration Marketing… what does that even mean?!? I read a book recently called Integration Marketing by Mark Joyner and while it was more focused on digital products, it confirmed some ideas I have about our real estate business too! Just like any business, as a real estate agent you want to grow bigger. You want […]